Case Study

Lifestyle Businesses

strategise 865006 1920
130k
Reach via Facebook Advertising
1000
Visits to website from Facebook Advertising
Doubled
Book Sales
40%
Increase in website traffic
There are times in your business life when you realise that you need help in a particular area. We did and went looking for someone who understood the mysteries of social media. Not only did we find that person in Teresa, we found a marketing professional who brings a shining personality with her and an enthusiasm which is second to none. She is now a part of the Lifestyle team and we are so fortunate to have her working with us.
Simon and Linda Matthews, Co-founders

The Objective

Following years of successfully owning businesses, Simon Matthews decided that he wanted to pass on some of his knowledge and experience and set up a website for small businesses to get help and guidance on how they can manage their own business.

Although Simon had great knowledge of all aspects of business, Social Media was an area he needed help on. He approached THW to manage all aspects of his Social Media profiles and Social Media Advertising, however it didn’t stop there!

What we did…

  • Managed Facebook & Twitter profiles
  • Developed audience profiles to target
  • Set up and managed effective Facebook advertising
  • Constructed a sales funnel
  • Assisted in developments of the website
  • Introduced landing pages
  • Produced email marketing
  • Wrote my very own book to sell on Lifestyle’s website.

What we achieved…

  • Extended reach via Facebook Advertising
  • Increase in website traffic
  • Increased book sales
  • Developed quality content for Social Media